A11 Location Plan

All of the filming and images have taken place at the Dragon Leisure Centre. All of my editing will take place at Bodmin College which is where I shall compose my advert. I like using one location as it gives off a significant continuity value which I feel is vital throughout my work. These locations are similar to my main task.

A7: Photography Research

Throughout history, cameras have been hugely developed and to this day, manufacturers are always looking at ways to go one step ahead to develop their cameras even further. I shall personally be using  a 60D which was brand new as of the end of 2014. This displays that I will have a high quality image based on how recent this camera has been both made and developed. It is very high in quality in clarity which will put in a better stance compared to someone with an average digital camera. The 60D also has a sports mode, which is perfect as I am using said camera to take sporting images.

Observational photography and sports photography are the two main types of photography used within my magazine adverts. I shall combine both of these styles together in order to give off a professional and exciting style within my advert. I will use a similar image of either Jamie Lowry himself or one of his training sessions as an instrumental part of my advert.


In terms of observational photographers, I am personally a huge fan of Gillian Wearing and her series of quoted images. I like how a lot of her work features questions insides people mind but in ways are never asked. When studying GCSE Photography, I produced a series of my own images on her based on issues affecting my life and I still feel that to date, these photos turned to be a huge success.



The first of the two images in this post is an image of Raheem Sterling playing for England. I like this image as it shows a wide number of aspects of football and all of its connotations. It shows how that he is willing to put his body on the line and will fight for his country. It's gripping as it is an international game and you can tell the pure emotion and atmosphere via this singular image. I am fond of this image both as a whole and in terms of its representations.

My second image is similar to one that I shall more than likely be using. It is of Jamie Lowry who is the main focal point of my documentary. Here is him in his playing days at Plymouth Argyle. I might use this or something similar in my documentary to show clearly to the audience a true representation of him in his playing days. This will add emotion as well as a personal touch for him.

A24. Lighting Research

From my research I have discovered that there are nine main types of photographic lighting. Side lighting is used for particularly dramatic photographs. Back lighting is used in images where the lighting is behind the image. Rim lighting is at an angle which is used for images of the wild and of nature. Ambient light is a softer tone which often bounces between surfaces. Soft light (diffuse light) provides even lighting which reduces contrast and also minimizes all shadows. Hard light is used to intensify brightness as well as creating stronger shadows and higher contrasts. Spotlight focuses on a specific area or subject. Artificial lighting is used to generate specific lighting via studio effects. Various combinations are used to add various effects of lighting into a specific image.

I shall mainly use side lighting and soft lighting as I want my channel listings advert to be as gripping and representational. By using minimal but enough lighting, I will have both plenty of lighting and still as realistic of an effect as physically possible.

A23. Photography Research

Throughout history, cameras have been hugely developed and to this day, manufacturers are always looking at ways to go one step ahead to develop their cameras even further. I shall personally be using  a 60D which was brand new as of the end of 2014. This displays that I will have a high quality image based on how recent this camera has been both made and developed. It is very high in quality in clarity which will put in a better stance compared to someone with an average digital camera. The 60D also has a sports mode, which is perfect as I am using said camera to take sporting images.

Observational photography and sports photography are the two main types of photography used within my magazine adverts. I shall combine both of these styles together in order to give off a professional and exciting style within my advert. I will use a similar image of either Jamie Lowry himself or one of his training sessions as an instrumental part of my advert.


In terms of observational photographers, I am personally a huge fan of Gillian Wearing and her series of quoted images. I like how a lot of her work features questions insides people mind but in ways are never asked. When studying GCSE Photography, I produced a series of my own images on her based on issues affecting my life and I still feel that to date, these photos turned to be a huge success.



The first of the two images in this post is an image of Raheem Sterling playing for England. I like this image as it shows a wide number of aspects of football and all of its connotations. It shows how that he is willing to put his body on the line and will fight for his country. It's gripping as it is an international game and you can tell the pure emotion and atmosphere via this singular image. I am fond of this image both as a whole and in terms of its representations.

My second image is similar to one that I shall more than likely be using. It is of Jamie Lowry who is the main focal point of my documentary. Here is him in his playing days at Plymouth Argyle. I might use this or something similar in my documentary to show clearly to the audience a true representation of him in his playing days. This will add emotion as well as a personal touch for him.

A20. Article Draft

Life After Football is an inspiring documentary that focusses on professional footballers and how their lives dramatically have changed. Looking at archived footage as well as extensive interviews with all of the players involved in this documentary. Writer and producer Jonty Colman came up with the idea after playing under ex Chesterfield midfielder Jamie Lowry at Bodmin College Academy.

Jamie was forced to retire from the professional game aged 26 having made over 130 appearances in Leagues One and Two. Since retirement, Lowry has moved into the coaching side of the game working with youth at Exeter City, as well as being the Head of Youth Development at Godolphin Atlantic and the Head Coach of the Bodmin College Football Academy. 

We hear the shocking stories behind how one injury can subsequently ruin a professional career and how both physically and mentally a players life. How a player like Richard Flash, can go from training with the Class of 92 and living with David Beckham, to only playing 11 professional matches in his entire career and retiring aged 23.

A19. Channel Listings Research

https://www.surveymonkey.com/collect/?collector_id=77502725&send_survey=True

A18. Listings Magazine Common Conventions

• Large images with many sub images surrounding it.
• A large title based on either the tv show being advertised or the actors involved.
• Quotes inside the article from actors, editors and directors.
• An idea as to what is to come from the specific show.
• Interviews with the cast.
• Information based on when the show is set to start. 
• Part of magazine named in the top.

A17. Channel Listings Analysis

In this analysis I shall be looking at 3 radio adverts and discussing how they use and portray genre, representation, target audience, narrative, connotation, denotation, sound, sound effects and theory.

I will be analysing 3 existing channel listings websites in order to get a good understanding as to what to feature in my channel listings advertisement. I shall be analysing them in terms of Colour, denotations, representation, theory and layout.

I shall be first analysing this channels listing on the TV times’ website. It has a fairly basic colour scheme with Black, white and blue being its primary colours. The logos of channels down the left hand side also have various colours however this has clearly not been specifically designed by the website editors themselves. I feel that by making all the programmes have bold black titles, it states clearly what it is and it entices readers into learning more about programmes they are interested in. When I make my advert, I need to consider how to use to colour to help to make my programme stand out.

I feel that black has been used purposefully heavily in this advert as it connotes formality which is exactly what a channel listings advert is meant to be. The white used in the background connotes simplicity which is highly required in channel listings, if you make this too complexed it will be over complicated which will make it difficult for its middle to lower class adult target audience. 

I feel that the TV times have done a fantastic job when it comes to representing its target audience. It purposefully uses a neatly presented schedule which is both formal whilst adding that simplistic touch at the same time. It also represents its target audience by using the actual logos from the TV channels that are being advertised. Channels such as BBC One and ITV have a recognisable logo so by using it, the audience will feel catered for and also it will help certain readers who struggle with names of channels. When making my advert, I need to consider how my advert represents my target audience as this is very important into making my advert successful. 

The layout of TV Times magazine is very formal and neat which represents its target audience very well as it is sophisticated which suits its adult target audience. It’s very systematic in the sense that all the channels are in the same order as they are on the television making it more relatable. It is also in chronological order which helps the readers to understand what time certain programmes are on, if it had been jumbled up into popularity order or alphabetical, it would be a lot harder for readers to plan their evenings of television viewing and it would be a case of pot luck as to whether they would see their favourite shows on any given evening.

In terms of representation theory, I feel that the channel listings represents its target audience as its formal and well structured, this is vital as channel listings need to be structured so that the audience all know what is going on.

Sound Research*

When I researched the sound for my documentary I figured that the best way to find out what sort of audio I need was to watch the successful football documentaries I have been studying and work out how they used audio in the best way possible.I came to these conclusions within my research.


Class Of 92:

The Class of 92 has various ways of using sound. It features a lot of commentary from the archived matches that are shown throughout this documentary. This helps to create tension and build the excitement on the footage you are watching just from average commentary and dialogue. As well as this they also use a lot of music from Mancunian bands to create the atmosphere as well as making you instantly aware that this documentary is solely on Manchester United. Bands such as The Stone Roses and The Charlatans are very much Manchester based bands who have a reputation from growing up around Manchester so essentially they are ambassadors for the city. By playing music that represents both the area and the time period, you are adding small perks that instantly make a average documentary turn into an outstanding one.

The Crazy Gang:

Similarly to The Class Of 92, The Crazy Gang mainly contains audio from popular music from that time period.As this documentary is based on the later 1970's and 1980's then it is mainly filled with ska music from bands such as Madness and Dexys Midnight Runners. This is particularly similar as Madness are very much a London band which considering the documentary is about a London side then regional identity is again used for tensional purposes.More generic sound effects

Target Audience Research*

https://www.surveymonkey.com/r/KX9YSM5

Scripts*

What was your life your life like as a professional footballer?

What were you career highlights/highpoints?

Originally, where did you see your career taking you?

When did you injury first start to hamper your career?

How did you cope with not playing professionally anymore?

How has the transition been from playing to coaching?

How much do you miss playing football as a day to day job?

List of common conventions for a radio trailer

In Pete Gallacher’s “Life on Mars” trailer we see a bold opening, dramatic sound effects, an outro linking to the name of the show and its release date and a recognisable song. In a TV show trailer this ticks off everything that you are expecting within this trailer. The sound effects used are of police cars which based on this TV show is expected. You may also expect to hear people being arrested as well as general police chases etc. You expect seriousness at the start of the trailer and a scheduled time at the end which are both featured in this trailer. His voice comes across as slightly aggressive which links to the show as it’s a tough talking police drama. It is slightly longer than your average trailer, however as it goes into great detail then this is acceptable.

Analysing 3 Existing Channel Listings

In this analysis I shall be looking at 3 radio adverts and discussing how they use and portray genre, representation, target audience, narrative, connotation, denotation, sound, sound effects and theory.

I will be analysing 3 existing channel listings websites in order to get a good understanding as to what to feature in my channel listings advertisement. I shall be analysing them in terms of Colour, denotations, representation, theory and layout.

I shall be first analysing this channels listing on the TV times’ website. It has a fairly basic colour scheme with Black, white and blue being its primary colours. The logos of channels down the left hand side also have various colours however this has clearly not been specifically designed by the website editors themselves. I feel that by making all the programmes have bold black titles, it states clearly what it is and it entices readers into learning more about programmes they are interested in. When I make my advert, I need to consider how to use to colour to help to make my programme stand out.

I feel that black has been used purposefully heavily in this advert as it connotes formality which is exactly what a channel listings advert is meant to be. The white used in the background connotes simplicity which is highly required in channel listings, if you make this too complexed it will be over complicated which will make it difficult for its middle to lower class adult target audience. 

I feel that the TV times have done a fantastic job when it comes to representing its target audience. It purposefully uses a neatly presented schedule which is both formal whilst adding that simplistic touch at the same time. It also represents its target audience by using the actual logos from the TV channels that are being advertised. Channels such as BBC One and ITV have a recognisable logo so by using it, the audience will feel catered for and also it will help certain readers who struggle with names of channels. When making my advert, I need to consider how my advert represents my target audience as this is very important into making my advert successful. 

The layout of TV Times magazine is very formal and neat which represents its target audience very well as it is sophisticated which suits its adult target audience. It’s very systematic in the sense that all the channels are in the same order as they are on the television making it more relatable. It is also in chronological order which helps the readers to understand what time certain programmes are on, if it had been jumbled up into popularity order or alphabetical, it would be a lot harder for readers to plan their evenings of television viewing and it would be a case of pot luck as to whether they would see their favourite shows on any given evening.

In terms of representation theory, I feel that the channel listings represents its target audience as its formal and well structured, this is vital as channel listings need to be structured so that the audience all know what is going on.

A10 Equipment List*

Apple Mac
60D Camera
Tripod
Adobe Photoshop

Text Ideas

This would appeal to its audience as it’s a strong bold title and features the word “sports” all in capital letters. Red, blue and white are used as they connote the three main shirt colours used in football, which is arguably the most popular sport in our country. Because of the use of colour, football fans and other sports fans will subconsciously be intrigued and excited by this advert. These colours are also patriotic to Great Britain, England, Scotland and the United States, which are the main countries in which sporting content is represented via Sky.

This fits a sporting genre as the “sports” is in a very clear bold text. As it stands out, you can tell that sports are connoted as supposed to gardening or another lifestyle genre. The font is very easy to read meaning that you don’t have to think too much into the text to understand its true meaning.

This would be appropriate in a magazine in either a sports magazine or a tabloid newspaper, as the target audiences are more likely to be reached, via those publications.

This would appeal to all sports fans, particularly those who used to or currently collect football and sports stickers. The layout looks like a sticker collection which has been filled with all of the presenters on BT Sport and in the same context as your average sticker book. It would bring back nostalgic themes for adult fans that collected stickers as well as children today who collect them.

This fits a sporting genre on a broad spectrum as various sports are mentioned. These include; football, rugby, tennis and more. Because of this spectrum, then more fans are reached in the same advert which helps to increase the audience figures for BT Sport.

This would likely be featured in a double page spread of either a magazine or a newspaper. This advert would not be successful as a single page advert, nor would it be successful as an online advert. Due to its style and theme, the advert would blend in a magazine or newspaper as it looks very similar to a sticker album so readers will appreciate this advert more if it is in print.

This font looks sporty as it connotes something that you would regularly see inside a football magazine or sports TV show. There is nothing that shows its sporty, but at the same time when you see such a font it somehow connotes sporty tones or themes. Personally I am a huge fan of this font; personally I aim to use a font in a similar style in my own work.

This fits a sporting genre as it would be associated commonly with extreme sports such as skateboarding and rollerblading. It has an edgy and extreme feel to it which is why the connotations match with extreme sports. However classic sports would also use this font to keep their sport fresh and current.

This would likely be featured inside a television show based on extreme sports. Its typography style is gripping and edgy, which is why it is commonly used in these kinds of sports shows. This could also be used in an advert for one of these shows on a website, magazine or newspaper.

This font looks professional and one that would be used in organising sports tables and other sports based data. This also looks like it could feature within a sports magazine or newspaper as a masthead or as part of an advert. It looks authentic and simplistic which is why it is often used within sport, as it is easy on the eye for the reader.

This fits a sporting genre because most of their typography styles look professional and formal. Despite its “gothic” connotations, this font is very formal and could very easily be used in a formal manner. I would also consider using such a font in a newspaper advert, as I could not use a font in a radio trailer.

This would most likely be used as part of a website or a magazine masthead. This is because of its bold style, it easily stands out as being professional.