Text Ideas

This would appeal to its audience as it’s a strong bold title and features the word “sports” all in capital letters. Red, blue and white are used as they connote the three main shirt colours used in football, which is arguably the most popular sport in our country. Because of the use of colour, football fans and other sports fans will subconsciously be intrigued and excited by this advert. These colours are also patriotic to Great Britain, England, Scotland and the United States, which are the main countries in which sporting content is represented via Sky.

This fits a sporting genre as the “sports” is in a very clear bold text. As it stands out, you can tell that sports are connoted as supposed to gardening or another lifestyle genre. The font is very easy to read meaning that you don’t have to think too much into the text to understand its true meaning.

This would be appropriate in a magazine in either a sports magazine or a tabloid newspaper, as the target audiences are more likely to be reached, via those publications.

This would appeal to all sports fans, particularly those who used to or currently collect football and sports stickers. The layout looks like a sticker collection which has been filled with all of the presenters on BT Sport and in the same context as your average sticker book. It would bring back nostalgic themes for adult fans that collected stickers as well as children today who collect them.

This fits a sporting genre on a broad spectrum as various sports are mentioned. These include; football, rugby, tennis and more. Because of this spectrum, then more fans are reached in the same advert which helps to increase the audience figures for BT Sport.

This would likely be featured in a double page spread of either a magazine or a newspaper. This advert would not be successful as a single page advert, nor would it be successful as an online advert. Due to its style and theme, the advert would blend in a magazine or newspaper as it looks very similar to a sticker album so readers will appreciate this advert more if it is in print.

This font looks sporty as it connotes something that you would regularly see inside a football magazine or sports TV show. There is nothing that shows its sporty, but at the same time when you see such a font it somehow connotes sporty tones or themes. Personally I am a huge fan of this font; personally I aim to use a font in a similar style in my own work.

This fits a sporting genre as it would be associated commonly with extreme sports such as skateboarding and rollerblading. It has an edgy and extreme feel to it which is why the connotations match with extreme sports. However classic sports would also use this font to keep their sport fresh and current.

This would likely be featured inside a television show based on extreme sports. Its typography style is gripping and edgy, which is why it is commonly used in these kinds of sports shows. This could also be used in an advert for one of these shows on a website, magazine or newspaper.

This font looks professional and one that would be used in organising sports tables and other sports based data. This also looks like it could feature within a sports magazine or newspaper as a masthead or as part of an advert. It looks authentic and simplistic which is why it is often used within sport, as it is easy on the eye for the reader.

This fits a sporting genre because most of their typography styles look professional and formal. Despite its “gothic” connotations, this font is very formal and could very easily be used in a formal manner. I would also consider using such a font in a newspaper advert, as I could not use a font in a radio trailer.

This would most likely be used as part of a website or a magazine masthead. This is because of its bold style, it easily stands out as being professional.